The Commerce Street Collection · Downtown Liberty, South Carolina

Every great downtown has a story.

Perhaps this is where Liberty’s next chapter begins.
Commerce Street, reimagined — streetscape concept from the Downtown + Main Entry Plan
The downtown master plan
Downtown Liberty today, from above
Welcome

There is something special about a great downtown.

You know it when you find one, although it can be difficult to explain exactly why it feels different. It isn’t simply the architecture or the restaurants, and it certainly isn’t because every storefront is full. The best downtowns have a rhythm to them. People arrive with one destination in mind, but somehow the evening unfolds into something more. Dinner turns into dessert. Dessert becomes a stroll down the sidewalk. A quick stop inside a bookstore becomes twenty minutes of conversation with someone behind the counter. Live music drifts through the street. Children laugh over melting ice cream cones. Neighbors wave from across the sidewalk. Before long, no one is looking at the time because no one is in a hurry to leave.

That kind of place doesn't happen by accident.

It happens because, over time, a collection of business owners choose to build something larger than their own four walls. They understand that while every successful business must stand on its own, the very best businesses also contribute to something beyond themselves. Together, they create an experience that gives people a reason to return, again and again.

That is the vision behind the Commerce Street Collection.

This is not simply an opportunity to lease commercial space. It is an opportunity to become part of a thoughtful, long-term effort to shape the future of downtown Liberty. We believe that vibrant downtowns are built intentionally, by carefully bringing together businesses that complement one another and create a destination worth discovering.

Fortunately, Liberty is no longer waiting for that story to begin. It has already started. Commerce Street is seeing new energy as businesses like No Vacancy and Pendleton Candy Company welcome visitors back downtown. Sarlin Park provides a natural gathering place just steps away, while the Pickens County Library, future restaurant development, and continued private investment are helping lay the foundation for what comes next. The momentum is real, but the story is still being written.

Within this page you will find two very different buildings, each offering its own opportunity. One has the character and scale to become the anchor restaurant that draws people downtown. The other is perfectly suited for the boutique, wine shop, bookstore, dessert concept, or specialty retailer that gives those same visitors another reason to linger. Individually, they are attractive opportunities. Together, they have the potential to become something far more meaningful.

We are intentionally seeking experienced restaurateurs, retailers, and hospitality professionals who understand that successful businesses do more than generate sales. They become part of the identity of a place. They create traditions, spark conversations, support neighboring businesses, and contribute to the quality of life of an entire community.

If that way of thinking resonates with you, we hope you’ll keep reading. Because while this page describes two buildings, the opportunity before us is much larger than either one. Years from now, families may gather here without ever realizing that someone once had to imagine what Commerce Street could become.

The First Step

Every vision has to begin somewhere. For us, that first step was No Vacancy on Commerce.

At first glance, the name feels like a nod to hospitality — a fitting name for a gathering place built around craft beer, live music, and good conversation. But for us, it has always meant something more. “No Vacancy” is our vision for Commerce Street.

It is the belief that a thriving downtown isn’t measured by the number of buildings it has, but by the number of lights that are on, the conversations happening inside, and the people choosing to spend time there. It is a simple hope that one day every storefront on Commerce Street will be filled with businesses that people love, owned by entrepreneurs who care deeply about this community and the experiences they create.

Opening No Vacancy was never intended to be the finish line. It was simply our way of taking the first step. We believed that if we were asking others to invest in downtown Liberty, we should be willing to do the same ourselves — not just by purchasing buildings, but by creating a place where people could gather. A place that would bring new energy to Commerce Street and demonstrate what is possible when someone is willing to invest not only in real estate, but in community.

That same philosophy led to another important milestone. Alongside other local business owners and community leaders, we helped establish the Liberty Business Council, a partnership with the Greater Easley Chamber of Commerce focused on supporting local businesses, encouraging collaboration, and creating momentum for the future of downtown Liberty.

Neither of those efforts, by themselves, will transform a downtown. But downtowns are never transformed by one business, one building, or one organization. They are transformed when people with a shared vision begin moving in the same direction.

That is what the Commerce Street Collection is really about. The next chapter isn’t ours to write alone. We hope you’ll help write it with us.

Bo & Amanda McDonald
Founders — The Commerce Street Collection
Chapter One
Why Here?

The return of Main Street.

For much of the last fifty years, conventional wisdom suggested that America’s future would be found somewhere else. New shopping centers replaced historic downtowns. National retailers replaced independent merchants. Restaurants followed rooftops to the edge of town, and for many communities, Main Street slowly became a place people drove through instead of a place they gathered.

It was easy to believe that was simply the natural progression of growth. But something unexpected happened. People began searching for places with character again.

They wanted restaurants with stories instead of standardized menus. They sought out locally owned bookstores, neighborhood coffee shops, craft breweries, boutiques, and gathering places that felt rooted in the communities they served. They discovered that while convenience has its place, it rarely creates memories.

Across America, downtowns that had once been overlooked began attracting a new generation of entrepreneurs. Not because they were the easiest places to do business, but because they offered something increasingly difficult to build from scratch: authenticity. That shift is no longer anecdotal. It is measurable.

$124B
Public & private reinvestment since 1980
189K
New businesses created
850K+
Jobs added
356K
Historic buildings rehabilitated

In 2025 alone, Main Street communities generated $9.4 billion in local reinvestment, opened nearly 7,000 new businesses, created more than 36,000 jobs, and returned more than $23 in private investment for every public dollar invested.

Those numbers tell an important story. Downtown revitalization is not about preserving old buildings for nostalgia’s sake. It is about creating resilient local economies — and attracting entrepreneurs who understand that the most valuable businesses are rarely destinations by themselves. They become part of a larger ecosystem that gives people a reason to linger.

Think about your favorite downtown. You probably don’t drive there for one business. You go because everything works together. You have dinner, then walk for dessert. You browse a bookstore while waiting for friends. You stop into a wine shop on your way home. Maybe there’s live music just down the street, or a brewery around the corner. Before long, an hour becomes an evening.

That isn't an accident. It's a flywheel. Each successful business makes the next one stronger.

A great restaurant creates customers for the ice cream shop. The ice cream shop creates foot traffic for the bookstore. The bookstore encourages people to stay another thirty minutes. The brewery keeps them downtown for one more drink. The result is more than economic activity. It is community.

This idea sits at the heart of the Commerce Street Collection. The opportunity before us is not simply to lease two buildings. It is to help build the kind of downtown where independent businesses strengthen one another, where visitors become regulars, and where residents once again choose to spend their evenings close to home.

Communities across the country are proving that this model works. The question is no longer whether downtowns can come back. The question is which communities will have the vision and the entrepreneurs to lead the way. We believe Liberty is one of them.

Chapter Two
Why Liberty?

Vision matters. Markets decide.

Successful businesses aren’t built on vision alone. They are built on markets. Every entrepreneur eventually asks the same question: Is there enough demand to support what I’m trying to build? Fortunately, that’s not a difficult question to answer in Liberty.

In 2021, the City commissioned a comprehensive Downtown + Main Entry Plan to better understand the economic potential of the community and identify opportunities for future growth. Rather than relying on assumptions, the study analyzed where local consumers currently spend their money, what retail sectors are underserved, and how downtown could position itself to capture more of that activity. The findings tell a compelling story.

$344M
Annual retail spending within a 10-minute drive
$26M+
Leaves for surrounding communities every year
$56.6M
Additional projected market demand
3–5
Full-service restaurants downtown could support

Perhaps the most significant opportunity lies in dining. The report identified approximately $13.7 million in annual full-service restaurant leakage within Liberty’s ten-minute trade area and another $7.8 million within a fifteen-minute drive — enough to support an additional three to five full-service restaurants, representing more than 20,000 square feet of dining space.

Those numbers are important because they shift the conversation. The challenge isn’t convincing people to dine out more often. They already are. Every evening, families, couples, and friends leave Liberty for dinner in Easley, Clemson, or Greenville. The opportunity isn’t creating new customers. It is creating destinations compelling enough to keep more of those evenings, and more of those dollars, here at home.

Restaurants represent the largest opportunity, but they are far from the only one. The plan identified substantial retail leakage across categories that naturally complement a vibrant downtown district:

  • $5.7M / yr — Clothing & specialty apparel
  • $5.2M / yr — Miscellaneous specialty retail
  • $1.9M / yr — Health, beauty & personal care
  • $1.0M / yr — Home furnishings

These aren’t simply numbers on a spreadsheet. They represent purchases already being made by local consumers — just not in Liberty. Together, they paint a picture of a downtown with room for thoughtfully curated businesses that encourage people to shop, explore, and spend more time on Commerce Street.

Perhaps the most encouraging part of the study is that the market data closely reflected what residents themselves had been saying all along. During the public engagement process, community members repeatedly shared that there was “nothing to keep you downtown,” that they often traveled to Easley or Clemson for dinner, shopping, and entertainment, and that they wanted downtown to come alive in the evenings. Liberty doesn’t lack customers or spending power. It lacks the collection of businesses that gives people a reason to stay.

The market has already been studied. The demand has already been measured. The community has already expressed what it wants. The question is no longer whether Liberty can support thoughtful new businesses. The question is who will help meet that demand. The next two chapters introduce two opportunities designed to do exactly that.

Chapter Three
The Anchor

Every memorable downtown has an anchor.

25 South Commerce Street

Concept rendering — one possibility for the anchor restaurant at 25 South Commerce

It isn’t always the oldest building, nor is it necessarily the largest. More often than not, it’s simply the place people talk about first. It’s where anniversaries are celebrated. Where someone closes a business deal over lunch. Where parents visiting their college student ask, “Where should we eat?” It’s the restaurant that locals recommend without hesitation and visitors remember long after they’ve returned home.

That kind of place does more than serve great food. It changes behavior. People plan their evenings around it. They invite friends to meet there. They arrive a little early, stay a little later, and while they’re downtown, they discover the bookstore they hadn’t noticed before, stop for ice cream after dinner, or wander into a boutique on their way back to the car.

Great restaurants don't simply fill buildings. They create momentum.

The Downtown + Main Entry Plan identified full-service dining as Liberty’s single greatest retail opportunity — approximately $13.7 million in annual restaurant spending leaves the immediate trade area each year, with the market capable of supporting three to five additional full-service restaurants in downtown alone. The customers already exist. They’re simply choosing to spend their evenings somewhere else because Liberty has not yet given them enough reasons to stay.

Located in the heart of Commerce Street, the building offers approximately 1,972 square feet of space ready to become the kind of restaurant that helps define a downtown. The interior has already begun its next chapter, with beautifully refinished original hardwood floors, exposed brick walls, an open ceiling, and an original fireplace that together create the warmth and authenticity many newer spaces spend years trying to imitate. The building is currently in shell condition, allowing an experienced operator to design the kitchen, dining room, and guest experience around their own concept rather than adapting to someone else’s.

This isn’t a space designed for every restaurant. It is intentionally being reserved for the right restaurant. Perhaps that’s a chef opening a second location after years of success elsewhere. Perhaps it’s a regional restaurant group looking for a community ready to embrace something distinctive. Perhaps it’s an independent restaurateur who sees what so many successful operators have learned: being first into the right market is often more valuable than being the tenth concept into an established one.

Whatever the concept, we believe it should feel timeless rather than trendy. Approachable rather than pretentious. Thoughtfully designed without being overdesigned. The kind of place equally suited for date night, family dinner, a business lunch, or celebrating life’s milestones.

To support the right partner, we are willing to think creatively. Flexible lease structures, reduced rent during build-out, and a first right of refusal on the neighboring property at 27 South Commerce Street are all possibilities for an experienced operator committed to building something exceptional.

Every thriving downtown has a place that people point to and say, “That’s where it all started.” We believe 25 South Commerce is ready to become that place.

25 South Commerce · Opportunity Snapshot

ADDRESS
25 South Commerce Street
Downtown Liberty, South Carolina

OPPORTUNITY
Full-service restaurant
Chef-driven concept
Second location opportunity
Regional hospitality group

SIZE & CONDITION
1,972 square feet
Historic downtown storefront
Shell condition — ready for custom restaurant build-out

HISTORIC FEATURES
Original refinished hardwood floors
Exposed brick walls
Open ceiling
Original (non-operable) fireplace
Historic storefront character

KITCHEN
Previous hood system in place
Ready for evaluation and customization
Designed around your concept — not someone else’s

PARKING
On-street parking directly in front
Additional public parking in Sarlin Park, steps away

WALKABILITY — WITHIN TWO MINUTES
No Vacancy on Commerce
Pendleton Candy Company
Sarlin Park
Pickens County Library
Future El Charro Steak House
Downtown events & festivals

IDEAL CONCEPT
Modern Southern · Elevated casual
Neighborhood bistro · Chef-driven comfort food
Wood-fired concept · Craft cocktail program
Farm-to-table · Seasonal American

LEASE STRUCTURE
Flexible lease terms available
Reduced rent during build-out for qualified operators
Long-term partnership encouraged
First right of refusal on neighboring 27 S. Commerce

Chapter Four
The Second Stop

What convinces people to come back.

27 South Commerce Street

Concept rendering — exterior possibility for 27 South Commerce
Concept rendering — inside a reimagined 27 South Commerce, from storefront to hidden courtyard

One of the easiest mistakes to make when building a downtown is believing that success comes from one great business. It doesn’t. One great restaurant may convince someone to visit once. What convinces them to come back is discovering there was more waiting for them after dinner.

The strongest downtowns understand this instinctively. They aren’t collections of independent businesses operating beside one another. They’re experiences designed to unfold naturally. One destination leads to the next, and before long an evening becomes something people look forward to repeating. That is the role of 27 South Commerce Street.

While 25 Commerce has the opportunity to become the restaurant that draws people downtown, this building has the opportunity to give them a reason to stay. It is the storefront that catches someone’s attention as they walk back to the car. The place they promise to come back and visit next weekend. The business they recommend to friends because they stumbled upon it unexpectedly. In many ways, those are the businesses that give a downtown its personality.

At approximately 1,209 square feet, the building is ideally sized for an independent retailer or hospitality concept looking to become part of an emerging downtown rather than simply occupy space. Unlike many historic buildings, it offers a practical, adaptable footprint that requires relatively modest renovation while allowing a new operator to shape the space around their own brand and customer experience.

The opportunity extends beyond the storefront itself. The rear garage and upper storage area create possibilities rarely found in downtown retail buildings. Whether reimagined as a hidden cocktail lounge, private event space, outdoor courtyard, rooftop gathering area, or simply a unique extension of the customer experience, the property offers flexibility that allows an operator to create something memorable rather than merely functional.

Rather than another office or convenience-oriented business, we believe this building is best suited for concepts that add energy to Commerce Street — an artisan ice cream shop, an independent bookstore, a boutique, a neighborhood wine shop, a dessert concept, a modern mercantile, or another experience-driven retailer that gives people one more reason to continue exploring.

Some businesses become destinations. Others become discoveries. Both are essential.

Why this building? This isn’t the business people plan their day around. It’s the business they discover. The place they wander into after dinner. The shop they tell friends about the next morning. The experience that quietly convinces someone to stay downtown just a little longer. That’s exactly the role great downtown businesses play.

27 South Commerce · Opportunity Snapshot

ADDRESS
27 South Commerce Street
Downtown Liberty, South Carolina

OPPORTUNITY
Boutique retail
Specialty retail
Hospitality concept
Dessert or experience-driven business

SIZE & BONUS SPACE
1,209 square feet of retail space
Two-car garage at rear
Upper-level storage
Flexible space for future expansion or reimagination

BUILDING CHARACTER
Solid, adaptable commercial building
Functional layout, ready for cosmetic renovation
A blank canvas for a distinctive brand
Lower renovation costs than many historic buildings

FUTURE POSSIBILITIES
Hidden speakeasy · Wine tasting room
Artisan ice cream shop · Dessert bar
Outdoor courtyard · Rooftop-style lounge
Private event space · Expanded patio seating
Flexible indoor/outdoor experience

WALKABILITY — A SHORT WALK TO
No Vacancy on Commerce
Pendleton Candy Company
Sarlin Park · Pickens County Library
Future El Charro Steak House
Downtown events, festivals & public parking

MARKET OPPORTUNITY — ANNUAL LEAKAGE
$5.7M — Specialty apparel
$5.2M — Miscellaneous specialty retail
$1.9M — Health, beauty & personal care
$1.0M — Home furnishings

IDEAL CONCEPTS
Artisan ice cream · Boutique wine shop
Independent bookstore · Dessert bar · Cocktail lounge
Lifestyle boutique · Home & gift · Mercantile
Specialty food market · Coffee & provisions
Maker collective · Record shop

LEASE PARTNERSHIP
Flexible lease structure available
Cosmetic improvements tailored to concept
Long-term partnership encouraged
Collaborative approach to build-out
Become part of the Commerce Street Collection

Chapter Five
Why Early Matters

Someone once had to believe in this street.

Commerce Street, over a century ago — the same brick buildings, waiting for their next chapter

Every successful business owner eventually reaches a crossroads. A second location is performing well enough to justify expansion. The concept has been refined. The team is in place. The question is no longer whether to grow — it is where.

For many operators, the obvious choice is to look toward markets that are already thriving. There is certainly logic in that approach. Established markets offer visibility, proven customer traffic, and a level of certainty that can be comforting when making a significant investment. But they also come with realities that every experienced operator understands: higher occupancy costs, more direct competition, greater marketing expenses, and a constant battle to distinguish your concept from businesses that have already earned years — sometimes decades — of customer loyalty.

Emerging markets present a different equation. Rather than competing for a larger share of an existing market, they offer the opportunity to help shape the market itself. Instead of becoming another great restaurant in a community filled with great restaurants, there is the opportunity to become the restaurant that helps define the community. That distinction creates value that extends far beyond rent or occupancy costs. It creates recognition. Loyalty. Identity.

History supports this way of thinking. Communities in the Main Street America program have generated more than $124 billion in public and private reinvestment, helped establish nearly 189,000 new businesses, and supported more than 850,000 jobs. During 2025 alone, every $1 invested in local Main Street organizations generated more than $23 in new public and private reinvestment. These numbers don’t guarantee success for any individual business, but they demonstrate something important: thoughtfully planned downtowns create environments where private investment can flourish.

Liberty is positioned at precisely that moment. The market analysis has already demonstrated that millions of dollars in restaurant and retail spending leave the community every year in search of experiences that do not yet exist locally. The community has articulated a clear vision for its downtown. Private investment has already begun. Additional businesses are opening. Momentum is building.

The greatest advantage of entering an emerging market is not simply being first. It is having the opportunity to become indispensable. To become the place where birthdays are celebrated. The shop visitors recommend to friends. The restaurant that defines a community. Those opportunities become increasingly rare once a market matures. By then, someone else has already become the landmark. Someone else has already earned the reputation. Someone else has already become part of the story.

That is why timing matters. Not because being first guarantees success — it doesn’t. Successful businesses will always require exceptional leadership, sufficient capitalization, disciplined execution, and a relentless commitment to the customer experience. But when those ingredients already exist, as they do for experienced operators looking to expand, timing can become one of the greatest competitive advantages of all.

Years from now, people may not remember when your doors first opened. They will simply assume your business has always been part of downtown Liberty. There is extraordinary value in that. Not just as an investment — as a legacy.

An Invitation

There are easier places to open a business. Commerce Street is something different.

There are downtowns with more people, larger buildings, and busier sidewalks. There are markets where someone else has already done the hard work of proving the concept. If that’s what you’re looking for, there are plenty of good options.

This is a place where the foundation has been laid, momentum has begun, and the next chapter has yet to be written. The market has demonstrated the demand. The community has embraced a shared vision. Businesses have already begun investing in the future of downtown. What comes next depends on the people who choose to be part of it.

If that idea resonates with you, we’d enjoy continuing the conversation. Not around a conference table. Not through a leasing packet. Let’s simply spend an afternoon together. Walk Commerce Street. Tour the buildings. Have a beer at No Vacancy. Meet the neighboring business owners. Talk about your business, your goals, and whether Liberty feels like the right place for your next chapter.

If, after that conversation, you decide Commerce Street isn’t the right fit, we’ll shake hands and thank you for your time. But if you leave believing what we believe — that this small downtown is quietly becoming one of the Upstate’s most interesting places to build a business — then we’d be honored to help you become part of its story.

We think Commerce Street is ready. Perhaps you will too.

The Commerce Street Collection · Liberty, SC  ·  Bo & Amanda McDonald